We created interactive packaging to help parents nurture creativity in their children. Inside each pack of Kinder Chocolate, was a different animal to colour in. Using AR kids are able to bring their unique creations to life and interact with them.
We partnered with street artist Mulga to bring to life the world of Scribble Safari, and inspire parents and their kids to get scribbling away.
/ Magic Kinder app, TV, digital OOH and social content pieces.